B2B Thought Leadership Writing
That Elevates Your Expertise

Complex ideas shouldn’t read like complex ideas. Effective thought leadership clarifies your message, strengthens your authority, and engages the decision-makers who matter.

Whether the goal is shaping industry conversations, supporting sales teams, or educating stakeholders, high-quality B2B content positions your brand as a trusted leader.

Below are a very few examples of B2B thought leadership pieces I have ghostwritten for the C-suite.

Thought Leadership Writing Clips

Drawing on more than two decades of professional writing experience, I specialize in translating complex clinical, technical, and operational insights into clear, compelling narratives. My nursing background gives me the ability to distill nuance without losing accuracy, while my work with healthcare and health-tech brands such as Modern Healthcare Custom Media, Dignity Health, Medline, and Key Bank supports stronger positioning, better sales conversations, and more informed stakeholders. These samples reflect that approach in action.

I am sharing white papers here because many consider them the pinnacle of B2B thought leadership. But please know I also have written case studies, ghosted blog posts, and many other deliverables under this umbrella. 

Note: The links below open PDFs. URLs may disappear without notice, but PDFs usually have the good sense to stay where you left them.

 

Achieving Systemness: The Critical Impact of Systemness on Your Patient - the Story of Dignity Health - for MedlinePlus

Financing Acquisitions: Top Strategies for Today’s Healthcare Providers - for KeyBank

The Role of Optometry in Population Health Management - for VisionSource Signature Eye Care

Reimagining Scientific Communications: strategies for digital transformation - Cactus Life Sciences